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Shubham Datarkar
Now

What I'm focused on right now

A living snapshot of where my attention goes. Updated roughly monthly — last updated June 2026.

Building

  • Scaling Book A Sloth — India's calmest booking platform — toward public launch.
  • Growing the Timewheel product family: Ticket Dino, WhatsLoom, and SERP Sutra.
  • Leading marketing at Grey Hawks Media.

Writing

  • Two articles a week, one deep SEO/AI piece and one short founder essay.
  • A pillar on programmatic SEO for B2B that won't read like spam.
  • The Tuesday newsletter — one signal, no noise.

Reading

  • Working in Public — Nadia Eghbal
  • The Cold Start Problem — Andrew Chen
  • Re-reading Obviously Awesome — April Dunford

Thinking about

  • How LLM search reshapes what 'ranking' even means in 2026.
  • Distribution as a product feature, not a marketing afterthought.
  • The smallest possible team to run three compounding businesses.

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