I’m Shubham Datarkar. This is the build-in-public side of the work — the products I’m shipping, the essays and playbooks I write while doing it, and the stack and numbers behind it all. Less pitch, more receipts.
Looking to work together? Start here.
Brands I’ve worked with
The live threads. Each of these is a real, in-progress area — follow whichever one you care about.
The agencies, products, and platforms I'm building — each its own world, all part of the same operating philosophy.
Most marketers can't build. Most builders can't market. The work below is what happens when you refuse to choose.
SEO architecture and content flywheels engineered to compound for years.
Profitable paid acquisition with a testing system that keeps it profitable.
Workflows that compress time and expand output without lowering the bar.
Internet products shipped end to end — design, code, distribution.
Editorial systems that demonstrate thinking and feed every channel.
Distribution-first strategy from someone operating in the arena.
The boring, deliberate toolkit behind the work — from analytics to acquisition to actual code.
No forms, no back-and-forth. Pick a slot and we'll talk through your growth, product, or positioning problem — and leave with a clear next step.
Clear thinking for people building real things. Frameworks that compound — one email per fortnight.
Whether it's organic growth, performance, AI workflows, or a product you need built — start with a conversation.