SEO Expert in India
I run SEO for Indian businesses that need organic search to produce revenue, not vanity rankings: technical audits, keyword-mapped content, local and national visibility, and the answer-first structure that gets pages cited by ChatGPT, Perplexity, and Google's AI Overviews. You get a fixed monthly scope, a single point of contact, and a report you can act on — built around the keywords that actually move your pipeline, not the ones that just look good on a slide.
An SEO expert in India audits your site, fixes technical issues, builds answer-first content, and earns authority links so you rank higher on Google and get cited by AI answer engines like ChatGPT and AI Overviews. Packages run ₹6,999 to ₹22,999 a month; sites typically see ranking movement within three to four months and compounding organic leads by month six.
Trusted by
- Occasion Cakes
- Stone & Acres
What an SEO expert does
Keyword Research
Keyword research is mapping the exact words your buyers type into Google and ask ChatGPT before they choose a vendor, then ranking those terms by commercial intent and realistic winnability. For a business in India this means separating high-volume vanity terms from the longer, question-shaped queries — "best CRM for small business Mumbai," "how much does X cost" — that convert at a much higher rate and increasingly trigger AI Overviews. I build the keyword map first because every other deliverable, from page titles to the content calendar, is downstream of it. The output is a prioritised list, not a raw export: each term tagged by intent (informational, commercial, transactional), estimated difficulty against your current domain strength, and the existing or new page it belongs to, so nothing gets written without a clear home.
On-Page SEO
On-page SEO is optimising everything on a single page — the title tag, headings, body copy, internal links, and images — so it targets one clear intent and both search engines and AI models can extract a clean answer from it. I write titles and H1s around the exact query, structure the opening paragraph to answer the question directly, and interlink pages so authority flows to the ones that need to rank. Done well, the same page that ranks on Google page one is also the page ChatGPT and Perplexity quote back to a user. This also covers image alt text, descriptive internal anchor text, and page-level schema so the page is unambiguous about what it's about — small details that get missed even on otherwise well-designed sites.
Off-Page SEO
Off-page SEO is everything that builds a site's authority outside its own pages — backlinks from relevant sites, digital PR placements, and mentions search engines read as third-party trust signals. In competitive categories, on-page work alone rarely moves rankings; the sites outranking you usually have more, and better, sites linking to them. I run outreach and digital PR aimed at publications and sites your buyers already trust, not link farms that carry real penalty risk. Link quality is tracked by relevance and authority, not raw count — ten links from sites your buyers actually read outperform a hundred from directories no one visits and Google increasingly discounts.
Technical SEO
Technical SEO is making sure search engines can crawl, render, and index every page you want found — and that nothing on the site (broken redirects, blocked resources, slow load times, duplicate content) is quietly throttling how much of your work Google ever sees. I audit crawlability, fix indexation errors, improve Core Web Vitals, and implement schema markup so pages are fast for users and legible to search and AI crawlers alike. Technical debt compounds silently; most audits I run find rankings being left on the table here before a single new page gets written. The checklist also covers robots.txt and sitemap accuracy, canonical tags, mobile rendering, and structured-data validation — unglamorous work that decides whether everything else has a chance to work.
Local SEO
Local SEO is ranking in Google's map pack and city-level results for people searching near a specific location — "electrician near me," "SEO expert in Pune." I optimise your Google Business Profile, build consistent local citations, and build location-specific pages for each city or service area you operate in, so you show up for the searches that convert closest to a phone call or a walk-in. For multi-location businesses, this also means avoiding the duplicate-content trap between near-identical city pages by writing genuinely distinct local detail — service area, landmarks, local case studies — for each one.
Content Strategy
Content strategy is deciding which topics to cover, in what order, and in what structure, so content builds compounding organic traffic instead of a pile of disconnected blog posts. I group content into topic clusters — a pillar page like this one, supported by spoke pages that each answer one specific question — and write every piece answer-first, so the opening sentences alone are enough for a reader, or an AI model summarising the page, to get the full answer. Each cluster is built around one buyer question set, and the publishing cadence is set by what the audit shows is winnable, not an arbitrary posts-per-week target.
SEO Strategy & Reporting
SEO strategy and reporting is the roadmap and the accountability layer that ties the other work to business outcomes — rankings, organic traffic, and leads, not just tasks completed. I set the priority order each month based on what's winnable fastest, track it against a baseline set at the audit, and send a report that shows movement in the keywords, traffic, and leads that actually matter, so you always know what the engagement is producing. The roadmap gets revisited every month rather than set once and forgotten, because algorithm updates and competitor moves both change what's winnable next.
Results
Ranking a UAE cake shop #1 for 40+ local searches
Occasion Cakes
Read case studySelling land by turning plots into life stories
Stone & Acres
Read case studyThe process
- 1
Audit
I start with a full technical, on-page, content, and competitor audit — crawl errors, Core Web Vitals, keyword gaps, and where competitors are beating you — to find what's broken and what's realistically winnable in the first 30 days, before any new work begins. You get the full findings document, not a summary slide, because it's the same one I work from.
- 2
Strategy
I turn the audit into a prioritised roadmap tied to the keywords and pages most likely to produce qualified leads, not the ones that just look good in a rankings report, sequenced by effort against expected impact. The roadmap is shared and explained before execution starts, so you're agreeing to a plan, not discovering one after the invoice.
- 3
Execution
Technical fixes, on-page optimisation, new content, and link building ship on a fixed monthly cadence agreed in advance, so you always know what's being delivered and when — no scope surprises mid-month. Each deliverable is logged against the roadmap so nothing gets quietly dropped when priorities shift.
- 4
Reporting
Every month you get a report on keyword rankings, organic traffic, and leads generated, plus the priorities agreed for the next month, so the engagement stays accountable to outcomes rather than activity. If a month underperforms, the report says so plainly and the following month's plan changes in response.
Why work with me
Packages
Silver SEO Package
- 1–3 target keywords
- Full technical + on-page SEO audit
- On-page optimisation for existing pages
- Basic off-page outreach
- Keyword rank tracking
- Monthly ranking and traffic report
Gold SEO Package
- 5–10 target keywords
- Everything in Silver
- Technical SEO fixes and schema markup
- Content optimisation across existing pages
- Competitor gap analysis
- Expanded rank tracking across target markets
- Monthly strategy call
Platinum SEO Package
- 15+ target keywords
- Everything in Gold
- New answer-first content production
- Structured link building campaign
- Conversion-focused landing page recommendations
- Full rank tracking across all target keywords
- Quarterly strategy review
These are fixed-scope monthly packages. For custom or larger-scale SEO programmes, I also run retainer engagements — see the full SEO service.
Who you’re working with
I’m Shubham Datarkar — founder · marketer · copywriter, based in Nagpur, India. I run SEO and growth across my own businesses — The Bogus Company, Book A Sloth, Timewheel Internet — which means the playbook on this page is the same one I use in practice, not a repackaged template.
What clients say
“Shubham brings rare clarity. His strategies are grounded, actionable, and built for scale.”
“No fluff. No jargon. Just systems that work.”
“He thinks like a strategist and writes like a storyteller. That combination is dangerous in a good way.”
FAQ
Last updated 2026-07-11
Ready to grow your organic traffic?
Book a call or send a brief — I'll tell you honestly what SEO can do for your business and how fast.

